Last 2016, OPPO posted their best yr yet. The OPPO R9 became the best selling smartphone inwards mainland People’s Republic of China to cease Apple’s reign for 5 bespeak years. Here inwards the Philippines, the #SelfieExpert handsets were best sellers too. It started alongside the F1 together with F1 Plus followed past times the really popular F1s / F1s upgrade.
|The OPPO F1s upgrade
The formula is unproblematic together with focused. The fellowship but created affordable smartphones with premium lineament together with groovy overall cameras.
“In 2016, our strategy was to remain unproblematic together with focused – putting out premium-quality products alongside phenomenal cameras,” said Sky Li, OPPO VP together with Managing Director of International Mobile Business. “The success nosotros saw is because of our commitment to listening to our users together with bringing them devices tailor-made for their lifestyles. We’ll redouble that commitment every 2d nosotros maintain our global expansion this year.”
As a result, OPPO became the altitude iv smartphone vendor inwards the basis final yr alongside 7.3% global marketplace share. Their shipments increased past times 132.9% which is 99.4 1000000 units sold worldwide.
For 2017, the fellowship aims to maintain their rigid game every 2d they target roughly 120 to 160 1000000 units or virtually upward to 60% increase. To produce that, OPPO expanded its production plants inwards mainland People’s Republic of China from 3 to 5 together with added a production base of operations inwards Republic of Indonesia too. There are also reports that a establish inwards Republic of Republic of India volition offset making OPPO handsets soon.